Moniepoint, one of Nigeria’s leading financial technology companies, has been unveiled as the headline sponsor for the highly anticipated reality TV show, Big Brother Naija: All-Stars Edition.
The collaboration between Moniepoint and the popular reality TV show which was announced yesterday is set to bring an unparalleled level of excitement and innovation to the upcoming season.
Moniepoint, known for its innovative digital payment solutions and commitment to empowering Nigerians financially, has pledged its support for the hit reality TV show’s eighth edition, which will see the return of 20 of the viewers’ favourite housemates. The significant investment underscores Moniepoint’s dedication to promoting Nigerian talent through thrilling entertainment experiences.
Speaking at a press conference held in Lagos, Chinedu Okpara, Head of Product Marketing at Moniepoint, noted their excitement about partnering with the show. He said, “This is by far the largest show in Africa, and we are the largest fintech at the moment, which is why we are here. You are going to hear and see more about Moniepoint for the next three months, thanks to Multichoice.”
Chinedu Oparaku further elaborated on the decision to sponsor the All Stars edition, saying, “Primarily, what we hope to get out of this partnership is to power the dreams of Nigerian youth with Multichoice and a platform to bring our product and banking services to more people in Nigeria and Africa. Once again, I’d like to thank Multichoice for this opportunity. We hope that this season is more exciting and better than all the seasons yet.”